About us - Lux Research Japan

  • Lux Research Japan is Japan's premier research consultancy specialized in helping clients understand Japanese consumers and their relationships with premium brands.

  • By concentrating on this segment, we have developed expertise in reaching luxury brand consumers, decision makers and high net worth individuals.
  • In addition to luxury sectors, we frequently work with domestic and international clients across other sectors including travel and tourism, lifestyle, FMCG, IT and telecommunications.
  • Much of our work is conducted on behalf of overseas clients, and our bilingual researchers are uniquely positioned to help international clients decipher Japanese consumers' needs habits and attitudes.
  • We are experienced managing international projects, and frequently conduct research in the Asia-Pacific region.