02, July 2009
Audi Japan has announced it will launch a pilot car sharing service in Japan later this month. The service, the first of its kind offered by an imported car brand in the Japanese market, will first be offered on a limited basis to those who live or work the Izumi Garden business and residential complex in central Tokyo.
19, June 2009
American premium department store brand Barney's New York is continuing its expansion in the Japanese market. Earlier this month, the brand announced plans for its fifth Japanese location a new 3,300 square meter store in Fukuoka's stylish Tenjin area. The store is planned to open in the 2011-2012 timeframe.
11, June 2009
Daikokuya, a major reseller of used luxury goods in the Japanese market, has recently announced the launch of luxury jewelry rental services.
02, June 2009
On June 1 French luxury jewelry brand Mauboussin gave away 5,000 cut diamonds at its flagship store in Tokyo's Ginza district. The promotional effort was desinged to increase brand awareness among Japanese consumers and drive visitors to the flagship store.
01, June 2009
French luxury brand Christian Dior has recently launched a series of short films to promote it's iconic Lady Dior handbag.
