Jun, 2009

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Barney's New York Continues Japanese Expansion

19, June 2009

American premium department store brand Barney's New York is continuing its expansion in the Japanese market. Earlier this month, the brand announced plans for its fifth Japanese location a new 3,300 square meter store in Fukuoka's stylish Tenjin area. The store is planned to open in the 2011-2012 timeframe.

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Luxury Jewelry Rentals Launched In Japan

11, June 2009

Daikokuya, a major reseller of used luxury goods in the Japanese market, has recently announced the launch of luxury jewelry rental services.

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Mauboussin Free Diamonds in Japan

02, June 2009

On June 1 French luxury jewelry brand Mauboussin gave away 5,000 cut diamonds at its flagship store in Tokyo's Ginza district. The promotional effort was desinged to increase brand awareness among Japanese consumers and drive visitors to the flagship store.

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Lady Dior Promotional Film in Japanese

01, June 2009

French luxury brand Christian Dior has recently launched a series of short films to promote it's iconic Lady Dior handbag.

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